Book Reviews

Book Review: So L.A.

Media Type: Print Book
Title: So L.A.
Author: Bridget Hoida
Publisher: Lettered Press
Pages: Paperback; 384
Release Date: June 20, 2012
Source: TLC Book Tours / Author
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Genre: Contemporary

HDB Rating: 4 Keys to My Heart

Recommended to: Readers who love reality tv, and are okay with satirical humor

Add it on: Goodreads / Shelfari / Amazon / B&N

Magdalena de la Cruz breezed through Berkeley and built an empire selling designer water. She’d never felt awkward or unattractive… until she moved to Los Angeles. In L.A., where “everything smells like acetone and Errol Flynn,” Magdalena attempts to reinvent herself as a geographically appropriate bombshell—with rhinestones, silicone and gin—as she seeks an escape from her unraveling marriage and the traumatic death of her younger brother, Junah. Magdalena’s Los Angeles is glitzy and glamorous but also a landscape of the absurd. Her languidly lyrical voice provides a travel guide for a city of make-believe, where even Hollywood insiders feel left out.

Like a lane change on the 405 freeway during rush hour, Bridget Hoida skillfully navigates the impossible. In So L.A.Hoida offers both a satirical and sympathetic portrait of contemporary Los Angeles through the penetrating prose of her female protagonist. Evoking a dynamic and materialist landscape, So L.A. introduces readers to the unforgettable voice of an extremely talented new writer.

At first glance So L.A. might draw you in with its gorgeous cover. It might entice you with its chick-lit feel. However I can promise you that what is in these pages is so much more than that. A mixture of dry satirical humor, and a no-holds-barred look at the culture that is L.A., this is a story that is hard to define. What I can say, is that it is brilliant.

I think it’s fitting that I read this book while sitting in a 60 story sky rise in Downtown L.A. Overlooking the hub of the busiest parts of Wilshire Boulevard. This is the setting that Hoida chooses for her book, and it works wonders with Magdalena’s story. From small town girl, to big city business owner, Magdalena’s point of view is a fresh and honest take of the high society that is Beverly Hills. Her life is by no means perfect. Sure, she has the perfect shoes, the perfect house and even the perfect nose. She soon finds though, that all those things don’t add up to a happy life.

It’s honestly hard to like Magdalena because of how exasperating she can be sometimes. She is definitely a character that you want to save and slap in equal measures. Trying, and failing, to cope with the death of her brother is all that Magdalena does the majority of the book. However, it’s definitely true to life. She tries to fill the gap with things, with fake people, with fake smiles. All the time falling deeper and deeper into the craziness that her life has become.
In the end So L.A. is about hiding from oneself. About changing what is on the outside to try to compensate for what’s on the inside. I won’t say that Magdalena’s story is happy. It does show how easy it is to fall into a life that isn’t your own. About how easy it is to feel lost, but hide it from the outside world. Briget Hoida’s book may look like chick-lit at first glance, but it’s infinitely more than that. I loved it, and I think you will too.



FTC Disclosure: I received a copy of this book in exchange for a fair and honest review. I was not monetarily compensated for my opinion.